Social Citizens Makeovers: Meet Erica Rosenkranz

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To wrap up our series of Social Citizens Makeover "before" snapshots, we have Rabbi Erica Rosenkranz, 31, of West Palm Beach, Fla.

Erica says she has known for most of her life that she would become a rabbi, but it was not until 2002 when she went to rabbinic school. She is passionate about her work within the Jewish community because she has the opportunity to help, counsel and inspire people. Since Erica was ordained in 2006, she has chosen to work predominantly with teens and college students because she believes it is important to invest in tomorrow's leaders, so they are equipped to address the challenges of the future.

Erica currently uses email, phone calls, and Facebook to communicate with potential collaborators and partners, but she's sure she could reach a greater audience if she had some Social Citizens tools and a little guidance from our social media expert. At the Commission for Jewish Education [2], Erica ran the Teen Tzedakah Project [3], a program meant to help teens understand the importance of helping others by giving of both their time and money. The project has a Facebook profile, which it often uses to communicate with potential members. Erica wants to learn how she can use social media and viral techniques to better communicate about initiatives like that. 

Erica hopes that with her makeover, she will be able to spread the word about what she's doing and inspire others to get involved.

Don't forget to check back in June when we will catch up with each of our makeover winners to see how they have been transformed into Social Citizens.