How Do I Start Using Social Media to Promote My Cause?

There are a lot of great resources available to help you start using social media to support your cause. Here are a few of our favorites that offer straightforward guidance to get you on your way.

Blogs

A good first step into the world of social media is creating a blog. If you’re ready to begin, Blogging for Organizations by Beth Kanter is a must-read. Here’s where you’ll find best practices for blogging, tips, advice, and a host of resources all for the nonprofit organization.

You can create and customize your own blog for free at Wordpress.com and Blogger.com. Or try the micro-blogging site, Twitter, if you plan to post short updates of 140 characters or less.

Video Sharing Sites

Another great way to spread the word about your cause is through video sharing sites. Read 5 Tips for Using YouTube for Nonprofits for ways to use video to build awareness and support.

Or check out DoGooderTv where you can present new videos. Once visitors see your compelling story, they have a direct way to donate join, volunteer, or simply find out more information about you and your organization.